Clarify the Funnel
Create shared visibility into lead stages, ownership, follow-up, and next actions.
Specialty Sprint
A focused 30-day Sprint to improve pipeline visibility, reduce manual follow-up, and build a system that captures more leads and converts them consistently.
Pipeline Overview
Automation Workflow
Create shared visibility into lead stages, ownership, follow-up, and next actions.
Identify practical automation opportunities that save time and protect revenue.
Build a follow-up system that keeps qualified opportunities moving.
What We Evaluate
Assess the current CRM structure, configuration, data health, and usage.
Recommend stages, fields, views, and ownership rules aligned to the sales process.
Map lead sources, forms, landing pages, routing, and capture points.
Review timing, cadence, sequences, and responsibilities across channels.
Identify repetitive tasks that can be automated safely and practically.
Recommend reporting for pipeline health, conversion, activity, and revenue forecasting.
Review field completeness, duplication, and standards for cleaner decision-making.
Prioritize quick wins, system updates, and implementation steps.
The 30-Day Process
Week 1
Review the CRM, data, lead flow, ownership, goals, and current friction.
Week 2
Map the ideal pipeline, identify automation opportunities, and prioritize quick wins.
Week 3
Provide step-by-step implementation guidance for key CRM and workflow updates.
Week 4
Validate progress, refine reporting, and finalize the 30-day action plan.
Deliverables
Designed For
A cleaner funnel, smarter automation, and a prioritized implementation plan.
Ready to Move?
Reserve the Sprint online. After purchase, Saltwater will email the private link to schedule your kickoff call.