About Our Founder & Principal
Julie Wohlberg
Founder | Principal
Julie brings senior marketing strategy, digital communications, partnerships, and entrepreneurial experience to brands and organizations that need clear thinking with practical follow-through.
Her work spans brand development, websites, search, public relations, business development, go-to-market strategy, and emerging AI applications. She has worked across consumer products, wellness, lifestyle, hospitality, nonprofit initiatives, entertainment, and founder-led businesses.
Julie has been interviewed and profiled by respected marketing, technology, and business publications, including PRWeek, Bulldog Reporter, Search Engine Watch, ReadWrite, and Forbes.
How Saltwater Works
Senior attention, supported by the right specialists.
Saltwater is intentionally lean and collaborative. Julie leads strategy and client relationships, bringing in trusted technical, operational, and emerging-talent support according to the needs of each engagement.
Kevin Laird
Web Development & SEO
Kevin supports website development, technical implementation, search optimization, and the digital infrastructure behind client growth.
Horatius Iuvanaescu
Operations
Horatius supports operations, coordination, and the reliable systems that keep projects organized and moving forward.
Aiden Conner
Marketing Intern
Aiden supports research, content, digital projects, and the next generation of ideas taking shape inside Saltwater.
A small team built around meaningful work.
Meet Saltwater at the intersection of experienced strategy, thoughtful collaboration, and hands-on execution.
