Visibility Audit

SEO + AI
Visibility Audit

A focused assessment of how your brand is found, understood, and represented across Google and AI-powered discovery.

Duration
10 business days
Outcome
A prioritized visibility roadmap connecting SEO fundamentals, AI citation readiness, authority signals, content opportunities, and conversion paths

What’s Included

01

Technical SEO Review

Assess crawlability, indexation, page experience, site structure, metadata, and other foundational search signals.

02

Search Positioning

Review priority topics, keyword opportunities, search intent, competitive visibility, and conversion alignment.

03

AI Visibility Assessment

Evaluate how clearly AI systems can understand the brand, its expertise, its offerings, and the questions it can credibly answer.

04

Entity & Authority Signals

Review structured data, corroborating sources, citations, profiles, authorship, and consistency across the web.

05

Content Gap Analysis

Identify missing answers, weak topic coverage, underperforming pages, and opportunities to demonstrate useful expertise.

06

Competitor Visibility Review

Compare how selected competitors appear across traditional and AI-assisted discovery.

07

Conversion Path Review

Connect visibility opportunities to the pages, offers, and calls to action most likely to create business value.

08

90-Day Roadmap

Sequence technical, content, authority, and measurement priorities into a practical action plan.

The Process

01

Days 1–2

Intake & Access

Confirm goals, audiences, priority services or products, competitors, analytics access, and the questions the audit must answer.

02

Days 3–6

Audit & Benchmark

Review search performance, technical signals, content coverage, entity clarity, authority, competitors, and AI visibility.

03

Days 7–8

Prioritize

Rank findings by business impact, urgency, effort, and the dependencies required to act on them.

04

Days 9–10

Deliver & Walk Through

Deliver the findings, prioritized roadmap, executive summary, and a live recommendations walkthrough.

Your Role

  • Complete the intake before the audit begins
  • Provide available analytics and Search Console access
  • Identify priority offerings, audiences, markets, and competitors
  • Attend the findings and recommendations walkthrough

What’s Not Included

Implementation, content production, link acquisition, ongoing monitoring, and guaranteed rankings or AI recommendations are not included. Saltwater can scope implementation separately.

Kickoff Scheduling

After checkout, Saltwater will review your intake and email a private scheduling link within one business day.

Client Intake

Tell us what needs to move.

Complete this short intake, then continue to secure checkout. Your answers will be attached to the order so we can prepare before kickoff.

Business details