Visibility Audit

SEO + AI
Visibility Audit

See What Search Systems See

A combined technical, content, authority, and answer-engine assessment that shows what is helping visibility, what is holding it back, and what to improve first.

Visibility Baseline

Prioritized Roadmap

Google VisibilityBenchmarked
AI ReadinessMapped
01

Establish the Baseline

See where the brand appears today across organic search, priority queries, and relevant AI discovery experiences.

02

Find the Visibility Gaps

Identify technical, content, entity, authority, and citation weaknesses that make the business harder to find or understand.

03

Prioritize the Work

Receive a sequenced roadmap that separates urgent fixes, high-value opportunities, and longer-term authority building.

What We Evaluate

A focused review of the systems behind the outcome.

01

Technical SEO Review

Assess crawlability, indexation, page experience, site structure, metadata, and other foundational search signals.

02

Search Positioning

Review priority topics, keyword opportunities, search intent, competitive visibility, and conversion alignment.

03

AI Visibility Assessment

Evaluate how clearly AI systems can understand the brand, its expertise, its offerings, and the questions it can credibly answer.

04

Entity & Authority Signals

Review structured data, corroborating sources, citations, profiles, authorship, and consistency across the web.

05

Content Gap Analysis

Identify missing answers, weak topic coverage, underperforming pages, and opportunities to demonstrate useful expertise.

06

Competitor Visibility Review

Compare how selected competitors appear across traditional and AI-assisted discovery.

07

Conversion Path Review

Connect visibility opportunities to the pages, offers, and calls to action most likely to create business value.

08

90-Day Roadmap

Sequence technical, content, authority, and measurement priorities into a practical action plan.

The 10-Business-Day Process

Clear stages. Defined decisions. Useful output.

01

Days 1–2

Intake & Access

Confirm goals, audiences, priority services or products, competitors, analytics access, and the questions the audit must answer.

02

Days 3–6

Audit & Benchmark

Review search performance, technical signals, content coverage, entity clarity, authority, competitors, and AI visibility.

03

Days 7–8

Prioritize

Rank findings by business impact, urgency, effort, and the dependencies required to act on them.

04

Days 9–10

Deliver & Walk Through

Deliver the findings, prioritized roadmap, executive summary, and a live recommendations walkthrough.

Deliverables

Everything needed to turn insight into action.

  • Executive visibility summary
  • Technical and on-page SEO findings
  • AI visibility and citation-readiness assessment
  • Competitor and content opportunity analysis
  • Prioritized 90-day roadmap
  • Findings and recommendations walkthrough

Designed For

SMB and midmarket organizations that need a defensible search and AI visibility plan before investing in implementation.

A prioritized visibility roadmap connecting SEO fundamentals, AI citation readiness, authority signals, content opportunities, and conversion paths.

Ready to Move?

Turn the priority into a clearer next stage.

Purchase or reserve the engagement online. After checkout, Saltwater will email the private link to schedule your kickoff call.

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